I launched the first outward facing, internationally recognized podcast in the home/design vertical. Following the March 2016 launch, the show landed in the Top 10 podcasts on ITunes' "New & Noteworthy" Arts section and has remained in the Top 100 Podcasts across all 360,000 titles on ITunes. We surpassed 1,000,000 downloads of the show. Developed all digital media around brand and show. Produced social media-centric marketing initiatives which helped drive visibility and viability of the show. Responsible for interview content for over 625 unique episodes featuring luxury lifestyle guests from over 19 countries.
A digital content curator and strategist with strong understanding of the power of brand and its strength in the digital world. With a focus on the premium space of retail have brought together digital strategists and creative visionaries in ways never seen in the home goods vertical. Developed unique content for over 625 interview episodes on noted global lifestyle podcast with focus on the home design, architecture, fashion, retail and travel verticals.
Excited and inspired by content that entices a click and a reaction that guides users through the purchasing funnel. Wrote digital content for the “Trends & Shopping” column in House & Garden magazine as well as the online real estate site Curbed.com. Won the American Booksellers Award for first book, “101 Things I Hate About Your House" (HCI Publishing Co.).Create product descriptions, email, sales sheets and brand decks as well as ongoing editorial content for print and digital portals. Worked on major campaigns with luxury brands in home, retail and fashion verticals. Projects include work for Currey & Company, Theodore Alexander, HSN and Lucky Bran
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